What is our new “normal” and where is the opportunity in it?

We are all aware of the changes happening around the world right now and how, in a matter of weeks, life as we know it has been upended. Stores forced to clo...

It is hard to believe 2019 is over and in the past - where has the time gone?! As we look ahead to our 2020 business plans, let me encourage you to review yo...

Is your e-commerce business growing? Is it growing faster than you anticipated? If so, were you ready for the growth? A growing business is wonderful and wha...

Recently, I’ve been traveling to some of the niche regions of the furniture industry. After almost 50 years in the print industry, Ward-Kraft understands we ...

Companies are spending more and more on customer loyalty than ever before – why is this? Why is customer loyalty important for an organization? Are there ben...

Experts say the furniture market is on track for growth through 2023 and, contributing to the increase, is domestic growth here at home. Ward Kraft and our d...

With ever-progressing technology, e-commerce is here to stay. In part because many brick and­ mortar businesses transitioned to an e-commerce platform to sta...

As we live our daily lives, we all want to feel accepted. For many of us this want is filled by joining groups of all types. This ranges from various associa...

In 1949, on a beach in Miami and inspired by Morse Code, Norman Joseph Woodland would become one of the men attributed to the invention of the Universal Prod...

Technology is incredible in many ways. Staying connected is easy, we can communicate with people all around the world, doctors can treat patients no matter w...

Did you know that a packing slip - the sheet of paper that is often haphazardly thrown into a package - can improve your return on investment (ROI)? No? Let'...

How well do you know your customers? A little? A lot? Not at all? Do you know the importance of personal touch to today's consumer? In an era where privacy i...

What do you need to know when starting a Gift Card program? As a print provider, there is a wide range of uses and markets for plastics cards and key tags av...

With each day that passes, technology is changing. Remember when we used to have to drive to a store to buy clothes or even groceries? What?? Drive to an ACT...

Should packing slips be kept on the package? If so, why? What difference does it really make and how can it benefit your company? Packing slips allow you to ...

This is an important question today. The answer is YES. There are several reasons there is still a demand for plastic cards and key tags in today’s world. Le...

Who likes additional sales? The answer is pretty simple - we all do! If you’re already providing Point of Sale systems, supplies, or software why not provide...

Who orders on line? Duh…everyone! Who loves free shipping? Duh…everyone! Who loves free and easy returns? Duh…everyone! Who loves getting a packing slip with...

Now is the perfect time to take a look at your favorite customers. I would bet many of them have a need for plastic cards and key tags. Let’s take a look at ...